There are different types of chatbots available on the market today. They are either based on a software platform or are standalone apps. The latter is one of the most popular options because it can be installed on any PC, cell phone, or tablet.
Chatbots are a popular tool these days because they are quick to deploy, easy to use, and can start a good conversation. However, the time and effort required to create a successful chatbot are significant. The key to chatbot success is understanding the concepts behind them.
Why should home service providers use chatbots?
With attention spans getting shorter and a general lack of time, people today want to get the information they need quickly.
This is where chatbots come into play. Implementing such technology can help companies deliver a superior customer experience, build relationships with target audiences, and solidify brand credibility while sharing the workload associated with supporting users between the customer service team and the chatbot.
Most customers expect a company to be available 24/7, every day, including weekends and holidays in the digital age. If potential customers interested in your product or service don’t get a timely response to their questions, they’re likely to leave the company and look for competitors’ offerings.
For most companies, bridging this gap with their customer support team alone is an impossible task, In contrast, chatbots are available at all hours of the day and night, assisting outside of regular working hours.
Immediate responses to customer queries
The benchmark for first response time in live chat is an average of one minute and 36 seconds across all industries if you want to achieve 92% customer satisfaction.
Trying to meet expectations by relying on the support team is complex. It requires you to dedicate additional resources to ensure a lightning-fast response time, while chatbots can handle many questions instantly, regardless of the time of day or night.
Lower cost of doing business
The larger your business obtains, the more resources are needed to provide excellent client support.
Salaries, advantages, and other overhead costs associated with expanding your support team inevitably hurt your bottom line and limit your ability to grow your business.
In contrast, chatbots don’t come with a host of costs and can reduce customer service costs by up to 30% while having nearly unlimited potential to expand.
More sales and profits
According to PSFK, 74% of customers prefer chatbots to get instant solutions.
Combined with the truth that chatbots lead to an average 67% increase in sales, leveraging opportunities to serve potential and existing customers that would have otherwise gone unused is a great way to improve the customer experience.
But chatbots can do much more than help your support group. Chatbots can create more sales and revenue for your business by helping you convert visitors into certified leads, schedule sales calls and meetings, or even provide personalized product recommendations.
How home service providers can use chatbots
A versatile device for growing your business, a chatbot can be used in countless ways to provide top-notch customer support, reach your target audience, and amplify your sales and marketing efforts.
The optimal use can be different for each business and depends on several unique factors – from the industry it operates into the strategic goals it pursues.
However, for home service providers – who make up a large portion of our customer base we see chatbots being most effective when it comes to the following tasks:
- Answering questions and inquiries.
- Scheduling exploratory and sales calls.
- Generating and qualifying leads.
- Confirming orders.
- Providing personalized recommendations.
- Collecting customer feedback.
To maximize the benefits of chatbots, you can deploy the technology on multiple online platforms that serve as the first factor of contact for your customers: your website and social media platforms, as well as the most popular instant messengers like WhatsApp and Facebook Messenger.
While it is possible to set up a chatbot from scratch, most businesses don’t have the time, knowledge, or resources to do so.
Have you checked out our Home Service chatbot?
It helps ensure your website is in tip-top shape. Check it out now here: Home service chatbot